Bumble Ice Cream


Summer of Love.

To launch Bumble and Kin’s ‘Summer of Love’ drink, Kin Co-Founder Bella Hadid surprised guests at Montauk hotspot John’s Drive-In, which had been transformed to “Bella’s Diner” for the event.

Throughout the day, Bumble and Kin gave out samples of the drink while Hadid helped serve ‘Summer of Love’ slushies to delighted guests. The ‘Summer of Love’ beverage features Kin’s newest non-alcoholic rosé, Bloom, with custom co-branded can art. The drink itself is infused with key adaptogens, nootropics, and botanics like Schisandra, Damiana, 5-HTP and L-Theanine to awaken passion and conjure a calmer spirit any time of day.

What We Did

  • Brand Strategy
  • Creative Direction
  • Experience Production
  • Social Media